AI Insights · Timothy · July 2025
Top 5 Ultracasual Games on Android in New Zealand: Q2 2025
Explore the performance trends of the top ultracasual games on Android in New Zealand during Q2 2025, featuring insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, ultracasual games maintained a strong presence on the Android platform in New Zealand. Here's a detailed look at the performance of the top five games in this category, based on data from Sensor Tower.
Mini Relaxing Game- pop it, published by stick hunter, showed a significant uptick in weekly downloads, peaking at over 1.5K by early June. Revenue fluctuated, reaching a peak of around $16 in early June, while active users saw a steady rise, ending the quarter at approximately 6.9K.
Antistress - relaxation toys from JindoBlu experienced a varied trend. Downloads peaked at 754 in late May. Revenue was inconsistent, with highs reaching $19 in early May, and active users peaked at about 1.7K in late May.
Perfect Tidy, by ABI GLOBAL LTD., had a steady weekly revenue, averaging around $20, with a peak of $35 in early April. Downloads saw a gradual decline, while active users fluctuated, closing the quarter at over 2.1K.
AMAZE!, published by CrazyLabs LTD, saw its highest weekly downloads at 793 in mid-April. Weekly revenue was minimal, peaking at $10 in late May, while active users hovered around 1.8K by the end of June.
Finally, Acrylic Nails!, also by CrazyLabs LTD, showed a significant increase in downloads, reaching over 1K by the end of June. Active users followed a similar trend, closing the quarter at approximately 2K.
These insights provide a snapshot of the dynamic ultracasual gaming landscape in New Zealand. For more detailed analysis and data, visit Sensor Tower.